education:

The University of Vermont - Burlington, Vermont
Bachelor of Science degree, Consumer Studies
Minors: Applied Design, Advertising and Consumer Economics

experience:

CHP Inc. - DR Power / Neuton Inc. / Sunward - Oct. '08 - present

• Senior Web Producer
• Create clean, well-structured, HTML code
• Write semantic, standards-complaint CSS code
• Design compelling, easy to navigate websites for multiple internal brands
• Convert designs from PSD/PNG/PDF to HTML/CSS
• Utilize JavaScript and jQuery libraries
• Evolving table-based ASP.NET templates to modern HTML and CSS standards
• Test for and resolve browser compatability issues
• Analyze traffic and conversion data and work to improve results
• Maintain ecommerce database via MS Commerce Server software
• Develop marketing and branding strategies in a team environment

Delta Marketing Group - So. Burlington, Vermont - Oct. ’06 to Oct. ’08

• Graphic Designer / Web Developer
• Conceptualized, designed and developed complete client websites
• Designed ads, logos, POP displays, signage, branded collateral, decals, etc.
• Adhered to and/or created client style guides and brand standards
• Wrote modular, semantic code built to be flexible and portable
• Solved browser issues with minimal use of hacks/conditional statements
• Utilized tools such as AJAX, and Javascript Libraries such as jQuery and MooTools
• Created useable interfaces and navigation following current usability standards
• Utilized natural and strategic SEO techniques to increase visitor traffic
• Designed blogs and CMS websites using WordPress
• Became familiar with PHP/MySQL database systems

Burlington Free Press/burlingtonfreepress.com - Marketing Dept. - Aug.’97 - Oct.’06

• Web Designer / Senior Graphic Designer
• Wire-framed and developed internal and external client websites
• Trained staff to use compliant html and css
• Managed site features and news content with the Publicus CMS
• Managed online ad scheduling with ‘Open AdStream’ ad delivery system
• Created print ads, collateral, T-shirts, signage, and POP displays
• Collaborated with other department directors and co-workers
• Designed print and online campaigns for high-profile external clients

Freelance - 1998 to 2009

• Print / web Designer / Marketing Consultant
• Create PHP-based websites using WordPress blogging software
• Design, develop and manage all facets of web design and development
• Design logos, brand identity packages, four-color and spot-color print projects
• Consult with clients to determine marketing strategies across many channels
• Determine and manage project budgets and schedules
• Manage DNS changes, set-up FTP and email accounts
• Solicit design critiques, and focus groups and implement improvements
• Organize photo-shoots, and acquire brand-appropriate stock photography